The New Strategic Selling: The Unique Sales System Proven Successful by the World’s Best Companies
Author: Robert B. Miller
The Book That Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing “process,” Strategic Selling presented the idea of selling as a joint venture and introduced the decade’s most influential concept, Win-Win. The response to Win-Win was immediate and helped turn the small company that created Strat….Read More
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