Cradle to Cradle: Remaking the Way We Make Things

Industrial Design (Books)

Author: William McDonough

Reduce, reuse, recycle, urge environmentalists; in other words, do more with less in order to minimize damage. But as architect William McDonough and chemist Michael Braungart point out in this provocative, visionary book, such an approach only perpetuates the one-way, “cradle to grave” manufacturing model, dating to the Industrial Revolution, that creates such fantastic….Read More

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